Innovate Like a StartupDistributed R&D for Competitive Advantage
The problem with R&D is not a lack of ideas … it’s the inability of firms to think beyond current processes, markets and tools.
Joanne Jacobs delves into the world of corporate research and development to compare and contrast traditional practices with newer forms practiced by startups.
These new forms draw upon the macro themes of crowdsourcing, future ways of working and the use of agile methods applied to product development.
This eBook is a must-read for Boards and future thinking executives.